Archives

Links:

Categories
some of my favourite songs:

Archive for March, 2008

New Mash Up Video: Enjoy The Cylons

Tuesday, March 25th, 2008

Ever since I was a kid, i have loved the Cylons from the TV show Battlestar Galactica. I even made my very own super cool silver cylon mask out of paper mache for halloween once. When fan of the modern remake of BSG, and an artist I have produced, Laura Harley joked about listening to Depeche Mode’s ‘Enjoy The Silence’ and thinking ‘enjoy the cylons’, I had my fuel to create the ultimate cylon tribute video.

Over the last few months, this video has become quite a mash up. What I did is start with the remix of Enjoy The Silence by Mike Shinoda of Linkin Park. Then I edited it and re created parts so that Laura could sing over top. So that was the musical mash up, a remake of the remix of the original song.
Then for the video, I cut my favorite clips, chosen to work with the lyrics of the song, and give a good overview of the new and old cylons, and show some of the drama and conflict between the cylons themselves.

So enough reading already, check out the video!


Enjoy The Cylons: Battlestar Galactica vs Depeche Mode on Vimeo.

(I posted a high quality download of this in comments below, because the youtube video is not available anymore in it’s original form.)

The end of the music industry as we know it

Sunday, March 9th, 2008

Last year I blogged about how the music industry is changing along with a lot of others…
Recently, A very detailed 18 page report has been published by renowned technology and market research company, Forrester. I don’t have access to the entire article, as that would be expensive, but here is the essence of it:

  • Half of all music sold in the US will be digital in 2011 and sales of digitally downloaded music will surpass physical CD sales in 2012, reaching $4.8 billion in revenue by 2012, but in 2012, CD sales will be reduced to just $3.8 billion.
  • Media executives eager to stay afloat in this receding tide must clear the path of discovery and purchase, but only hardware and software providers can ultimately make listening to music as easy as turning on the radio.
  • The average MP3 player is only 57 percent full, suggesting that the devices are underutilized (correct in my case)
  • DRM(digital rights management copy protection)-free music enables every profile page on MySpace.com or Facebook to immediately become a music store where friends sell friends their favorite tracks
  • Cable TV style subscription music services will show modest growth, reaching just $459 million in revenue in 2012, while experiments in ad-supported downloads will be silenced by the powerful combination of DRM-free music and on-demand music streaming on sites like imeem.com
  • It is now very clear: Digital Ownership IS The Music Model For The Future
  • Forester’s recommendation to the ailing music industry: Solve The ‘Discovery Of New Music’ Problem Consumers Have First, Then Get Out Of The Consumer’s Way!

And the MOST important finding of this whole article in my opinion is:
“The industry has to redefine what its product is, said analyst McQuivey. Music executives have spent years tracking CD sales. But the ARTIST is the product not just the source of it.
New forms of revenue will come from unexpected sources. For example, the industry has failed to capitalize on the growing popularity of video games such as Guitar Hero and Rock Band. In a market where musicians are happy to sell a million copies of a CD, a video game market where titles can sell five million copies is enough to motivate even the most depressed music executive.”
The Forrester report is based in part on a survey of more than 5,000 consumers in the US and Canada.

I found it particularly interesting that way back in 2001, Forester did a study that the industry essentially ignored that proved digital music sales to be the future of music.

More here: www.news.com/8301-10784_3-9874319-7.html
Forester document: www.forrester.com/go?docid=43759

My latest production, ‘Fire And Gold’ by Elika Mahony

Sunday, March 2nd, 2008

Over the last 3 years I have been producing an album that is quite different than what I usually do by the very talented composer, pianist, and singer, Elika Mahony.
I have blogged last year about some of the challenges of producing an album like this, and about how intense a project like this can become.
With it’s combination of electronic elements with piano, live cello, guitar, and flute and other exotic live instruments such as Persian santur, nay flute, and Chinese erhu, I have to say that this album, called ‘Fire And Gold’ is not only the most diverse and elaborate production I have worked on, but one of the most expensive. But it has done extremely well, selling over a thousand copies shortly after release thanks to Elika’s innovative music promotion techniques worldwide. You can listen here.

For those who are familiar with the musical styles I usually produce, the classical and new age overtones of this spiritually inspired Baha’i album on the theme of tests and difficulties of life may not be your thing. But you will most likely still be able to appreciate Elika’s sweet voice and elegant melodies.

Elika is also using some of the latest online music promotion techniques such as selling electronic versions of her songs online by donation, and offering discounts for multiple CD orders. One of her fan’s have even created a music video for one of the songs, This Is Faith.